Wings Car Rental
How an Auckland car rental company focused on low-emission mobility moved to VEVS for a more flexible booking platform, better mobile usability and advanced pricing controls.
Wings Car Rental Ltd
- Website
- wingscarrental.co.nz
- Location
- Auckland, New Zealand
- Fleet focus
- BEVs and fully hybrid vehicles
- VEVS since
- April 2023
- VEVS services
- Software migration, website, mobile customization, pricing features, tracking and ongoing support
Company Overview
Wings Car Rental Ltd operates in Auckland, serving the city center as well as domestic and international airport customers. The company differentiates itself through a fleet focused on Zero Emission Vehicles (BEVs) and Low Emission Vehicles, including fully hybrid vehicles.
Its sustainability focus aligns with New Zealand's broader transport-emission reduction goals, while the rental experience is designed around convenience, reassurance and insurance options intended to give customers greater peace of mind.
Since April 2023, Wings Car Rental has worked with VEVS to improve its online booking experience, migrate away from a previous software platform and add more advanced control over mobile usability, pricing rules and marketing tracking.
What makes the business different
- Auckland city and airport coverage
- BEV and fully hybrid vehicle focus
- Sustainability-oriented rental model
- Insurance options designed for peace of mind
- Direct online booking
- Advanced location-based booking rules
- Custom mobile and pricing enhancements
The Challenge
Before moving to VEVS, Wings Car Rental was using another car rental software platform but was not satisfied with its performance or flexibility.
The company needed a more adaptable car rental reservation system that could present its eco-friendly fleet clearly, deliver a smoother booking experience and support more advanced pricing and tracking requirements.
Mobile usability was also important. Wings Car Rental wanted the website experience to work better on smaller screens, while location-specific booking rules and out-of-hours pricing needed to be handled more precisely than the previous setup allowed.
The VEVS Solution
VEVS provided a replacement car rental software and website platform and then extended it with targeted mobile, pricing, tracking and booking-rule customizations for Wings Car Rental.
Migration from the previous rental software
Wings Car Rental needed a more flexible and scalable platform than the software it had been using previously.
VEVS provided the replacement car rental reservation system and website environment, giving the company a new foundation for bookings, fleet presentation and continued customization.
Google Tag integration for tracking and analytics
Wings Car Rental wanted better visibility into how customers interacted with the website and booking process.
VEVS integrated Google Tag tracking so the company could monitor customer behavior and use stronger data for marketing analysis and campaign optimization.
Custom mobile home page
Improving the mobile experience was one of the main requirements of the new platform.
VEVS developed a custom home page specifically for mobile devices, helping create a smoother experience for customers browsing and starting reservations from smaller screens.
Out-of-hours pricing
Wings Car Rental needed the reservation system to account for bookings that involved service outside normal operating hours.
VEVS implemented out-of-hours pricing so additional costs could be reflected clearly and consistently during the reservation process.
Individual “Book in Advance” rules per location
Different service locations required different booking lead times, so one global rule was not flexible enough.
VEVS introduced an individual “Book in Advance” setting per location, allowing Wings Car Rental to control how far in advance customers need to reserve depending on where the rental starts.
Ongoing consultation and custom improvements
Several of the improvements required discussion around business logic and customer experience rather than simple configuration changes.
VEVS held multiple Google Meet calls with owner Vikas Patel to review major changes, refine requirements and make sure the final implementation matched the way Wings Car Rental wanted to operate.
Results
- Successful move from the previous platform: Wings Car Rental transitioned to VEVS for a more flexible rental software and website setup.
- Improved mobile booking experience: the custom mobile home page made the customer journey smoother on smaller screens.
- More transparent pricing: out-of-hours charges can be handled directly in the booking process.
- More flexible location rules: individual advance-booking settings can be configured for different rental locations.
- Better marketing insight: Google Tag integration provided stronger tracking of customer behavior and online performance.
- Tailored functionality: the platform was extended with features specific to Wings Car Rental's operating model.
- Ongoing support: multiple Google Meet sessions helped refine requirements and support continued improvement after launch.
Conclusion
The Wings Car Rental project shows how VEVS can support a company that has outgrown or become dissatisfied with another rental software platform.
By combining a more flexible core system with targeted improvements for mobile usability, pricing, tracking and location-specific booking rules, Wings Car Rental gained a platform that better matched its eco-focused business and operational requirements.
What VEVS Provided
Replacement platform for reservations and rental operations
Customer-facing booking experience for Auckland rentals
Custom mobile home page for improved usability
Out-of-hours pricing support
Individual “Book in Advance” settings per location
Google Tag integration and ongoing consultation
Wings Car Rental & VEVS: Frequently Asked Questions
How Wings Car Rental moved from another software platform to VEVS and added custom mobile, pricing, tracking and booking-rule functionality.
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